There have been a number of courtcases involving pub owners and tv sports rights owners.

Some people wanted to use domestic contract for their pubs. Other people bypassed local providers and used their satellite dishes to receive foreign broadcasts.

http://www.bbc.co.uk/news/uk-wales-25849670

http://www.bbc.co.uk/news/business-17150054

None of this has anything to do with TV licences.