How do you engage your audience without giving them anything? With just word play? And are we all forgetting the context of GPT-3 and the post I was replying to?
Also Jay-Z isn't every rapper. I'm pretty sure even Jay-Z would agree most rap is not very substantive or saying anything new. It's cookie cutter.
So your point is most cookie cutter rap is good writing?
If engagement is the new measure of good writing, then we are lost. Click bait is engagement. Tabloid material is engagement. Fox vs CNN and political trigger pieces are all engagement. None of it should be considered good writing.
Also Jay-Z isn't every rapper. I'm pretty sure even Jay-Z would agree most rap is not very substantive or saying anything new. It's cookie cutter.