I still do this - it's something I'm actively trying to fix. I'm worse still when products never materialize into a full-fledged success, still seem mvp/alpha but provide enough interest and income to spin up a proper shop here and there.
I think the root of it, for me at least, is just a bit of envy staring down at me from my shelf of half-completed and less interesting ideas.
The question is this: I'm seeking someone or something to validate my naive and nascent understanding of a seemingly complex and somewhat opaque host of concepts and patterns that the industry leverages for delivering ads. A list of terms and an acronyms is far, far away from an understanding of how things work or work together optimally.
Maybe most people just use dfp but I'm guessing that a number of publishing oriented startups and new businesses are having to learn and grapple with this stuff - was hoping to learn a bit from the collective
She's done plenty of writing herself of late. I'm turning to the community that I know and understand and that I knew would be a valuable resource for feedback.
Agreed. We've been talking about this. She's had to shape her resume a few different ways based on the type of job she's applying for to highlight specific experience relevant to the particular position but it still hasn't yielded much. I dont' know if it's the resume so much as not knowing the right people/perosn in an org to vouch for her even if she applies for something 'out of band' so to speak.
I think that usually means "we can't see our business evolving in ways that benefit from the input of people we hire". My view is that if someone you hire does not change and leave a mark on your business they were a mistake. Too many people just have really narrow roles in mind.
This is where my head was on this whole undertaking. I assumed that the people she'd engage with would immediately see the potential in the individual - not whether or not the intersection of the resume and job description was a 100% match.
Yeah it just doesnt work like that with most startups. But you can find those people eventually. Thy have been in the business for a bit longer in my experience. Look for companies that have grown self funded for five years or so not new startups. They have worked through the people give us new potential thing more.
